Bidhelm

An ad account keeps spending through the night on searches that will never bring a customer. Somebody should check it every morning, and Bidhelm takes over that job on a connected Google Ads account. It researches the market and competitors before it writes ads, each with a landing page and lead form. Budget moves to the ads that bring sign-ups, and search terms that only cost money get blocked.

Changes go live inside limits the owner sets, without a yes for each one. Each change appears in a history with its reason and can be undone from the chat. New ads, bids or budgets can also be set to need a manual OK first.

On X, Bidhelm plans and publishes posts in the account's voice and answers people who mention the account. A topic marked in its memory, for example a price or a launch date, holds a post until someone replies. Google Ads and X are the two channels today, with Meta and LinkedIn listed as next.

An MCP server lets Claude Code, Codex and other compatible agents pause ads, plan posts or pull reports under the same rules. The security page says Google access runs through a token the owner can revoke, and a kill switch stops every write at once. It also states that Bidhelm holds no SOC 2 or ISO 27001 certificate yet.